Black Circle Media developed a content platform for Steve Aoki, one of the most successful DJs in the world, to develop his instantly recognizable brand with a defined editorial voice. We undertook a multi-faceted operation that turned SteveAoki.com into a fully-fledged media outlet, leveraging Aoki’s massive social media presence to garner millions of visitors, lucrative brand partnerships, and most importantly: elevate Aoki from a DJ and brand into a cultural ecosystem.
BCM designed and executed Aoki’s website and developed a unique voice to engage with his vibrant millennial audience through editorial projects and social media activation.
Within six months, we increased new users to SteveAoki.com by 820%, and sessions by 740%.
BCM hired, trained, and worked hand-in-hand with a content team to execute Aoki’s vision, while maintaining a full calendar of content operations and providing assistance on brand activations.